Next Steps

Good evening,

For all those finalist teams who made it to the next phase of the contest, Congratulations for getting this far!

The next phase is a final presentation of your proposal to some Ford Directors. This event will take place on January 28th at "Auditorio de Distribuidores Ford" in Santa Fe. For this presentation you will have a maximum of 7 minutes. It is very important to have this in mind  so you can make the most out of this limited time for your presentation.

You can use the presentation format that you prefer but you need to make sure everything will work as expected there.

We will provide the exact time and address via email, so please stay tuned.

We are looking forward to seeing your presentations again!

2015 Finalists

Finally, we are sharing here the finalist teams of the HMI Concept Design Challenge 2015 edition. We are very happy to announce all these teams that made an excellent job through the whole semester and delivered very good ideas that will be presenting to our HMI Global Director for the chance to be among the contest winner.

• ARO AZUL: Gerardo Flores Ruiz, Fernando Mainero Figueroa and Jessica Escobar Suárez.
• NEU: Ximena Escalante De la Piedra, Estefanía Godoy Amezcua, Fernanda Vázquez and Andrea Valerio.
• FRISCO: Rodrigo Molina Ascencio, Mario Benjamín Sandoval López, Lydia Gamus Dabbah, and Alberto Vivar Abascal.
• AGES: Pamela Dueñas Marroquín, Ingrid Franco Salazar , and Yeira Ramírez Castillo.
• EXCO: María Fernanda Pérez Bravo, Arturo del Castillo Ramírez, José Eduardo Junco Lea, José Luis Cervantes Vargas, and Rafael Eduardo Oliver Guzmán.
• FAST: Miguel Angel Lobato Fregoso, Lucero Gutiérrez Hernández, Teresa Ileana Ordoñez Gómez, Axel Damián Pérez Hernández and Carlos Alejandro López Esqueda.
• FIRI: Daniel García Rosales, Wenny Fernanda Ramirez García, Juan Pablo Ramirez Galicia, and Aura del Mar Rodriguez Mota.
• ROLYN: Laura Obregón Rivas, Luis Donaldo Preciado Navarro, Bertha Cadena Yustis. Diego Valdés Orozco, and Anahí Oliver Linares.
• TEAM 2: Sergio Rubén Huerta Lugo, Ana Lorena Meza Caballero, and Melissa Amaris Muñoz Gómez.
• TEAM 3: Alicia Varela, Ricardo Aguilar, and Javier Besil
• TEAM 4: Carlos Ávila, Regina Meza, and Alice Ruiz.
• TEAM 7: Carolina González Rossi, Manola Fernanda Castillo Fregoso, and Sofía Núñez Granillo.

Congratulations to all the teams!

Check your emails for news!

Good morning,

We are glad to announce that we are almost done with the finalists selections of the 2015 edition. We will be notifying via email to each of the finalist teams throughout the day and we will post here the complete list in the evening. Please stay tuned for more information.

Finally, we want to thank all participants and teachers for all the hard work during the semester we really hope you got good experiences and learnings out of this and of course we hope you enjoyed it. We are very pleased with the work delivered by all of you.

Final presentation reminders

Remember that for your last presentation you can use the tools you consider best for your proposal whether  it is a video, animation, power point, etc. 

Each time will have a maximum of 7 minutes for the presentation.

Final presentations video example.

Here we leave you a video of how can you present your projects for the final presentations.

In the video are shown several examples of a future daily life scenario using a semi autonomus car, on it you can see, defined graphics, apps, interior features, seats,  hardware as the steering wheel etc.



Together we Ride 

Final Deliverable Tips

Hello everybody,

Based on the deliverables we evaluated in the past weeks, here are some tips we would like you to consider for your next deliverable:

- Remember you are designing the experience for a semi-autonomous vehicle, so you need to make clear how your project is making easier or better the use of all these technologies a semi-autonomous vehicle implies.

- You can combine technologies as long as you can demonstrate they will be available for production on 2020.

- If not sure how your proposal solves experience related to semi-autonomous vehicles, try analyzing deeper today's usage of ADAs technologies and the opportunities there are on what users don´t understand, go deeper in this analysis.


- Focus on the details, remember that this is a design project focused on HMI, which means that your proposals should integrate car interior elements designed or proposed by you (panel, doors, steering wheel, levers, buttons, etc., not limited to screens) not just an integration of existing technologies. The best you detail your proposal and explain step by step how it works, the best chances you will have to win this contest. Integrating is easy, the difficult part is the detail.

- Remember we want to see the whole experience you are designing, we need to see all the aspects as if we were the users in the scenario you will be using. Use the tools you consider best to show all your designed components.

-  Ask yourselves these question for your proposal, 
      How is my project making the user feel more comfortable/confident using ADAs technologies?  
      Is my project inviting the user to use this technologies more frequently?
      What is the main problem my proposal is solving from today's usage of ADAs technologies?
      

Thank you for your 3rd Deliverable Presentations!

Hello everybody,

We would like to use this post to thank all of you for your effort in the past presentations. We are just couple weeks before the final deliverable so give it all you've got! 

Remember that after the next deliverable, we will be selecting the contest finalists.

Please stay tuned for our next post in which we will be giving some tips for your last deliverable that will help you in your final evaluation.